) We've all seen the ads and drooled: Julianne Moore half-naked, dripping in priceless jewels from
, Michelle Williams draped in the latest, priciest
It must be nice to be a celebrity and not only get paid millions, but also be showered in free jewels and designer goods.
But here's the thing: You can have access to the bling without having to model or spend a small fortune.
Businesses are springing up to make you look great for far less, joining some that have been around for years, allowing you to rent rather then buy pricey items.
"It's becoming more and more accepted in this culture. The shared economy is really starting to take off and become the norm in terms of how people are starting to shop," says Rebecca Johnson, director of customer care for
Bag Borrow or Steal
Want access to the world's most coveted handbags? Bag Borrow or Steal allows users to rent some of the season's trendiest handbags by the month.
The site is overflowing with stunning offerings from designers including
You can even rent Louis Vuitton suitcases and duffel bags to strut through the airport in style on your next business trip or vacation.
Rental prices vary based on the bag's value -some as low as $75, others on occasion as high as $600 but average around $200. Among the pricier rentals are Chanel bags, regularly in the $350 to $500 range. When you consider the cost to buy, that becomes far more palatable.
"The bag renting for $600 a month right now is the Chanel floral bag that was on all the runways this season and cost about $6,000 to buy," Johnson says. "Our target audience is really any woman who is financially aware or responsible, but still has an eye for fashion and still wants to indulge in fashion."
The hard part is giving up the beautiful bag when the rental ends. Many women, Johnson says, find it a struggle.
Bag Borrow or Steal has at least a temporary solution: "This is not a buy-to-own or lease-to-own, but you can rent for as long as you want," Johnson "Some people use the bags for a season and send them back, or sometimes just a month, or for a trip."
, meanwhile, is one of the biggest players in the online jewelry rental market. Searching Adorn is like peeking into the jewelry box of a royal, which makes the ability to rent what's inside all that much more exciting.
A pair of stunning floating diamond drop earrings named for Kate Middleton that sell for $10,875 can be rented from Adorn for a mere $160. A nearly $16,000 multi-tier diamond drop necklace named for deceased Princess Diana Spencer can be rented for $190.
Diamond cuffs rent for anywhere from $85 to $360.
"Our users are mostly Millennials who are financially savvy," says Adorn's Nadine Zaun. "Some pieces of jewelry cost as much as buying a car, and a lot of people, Millennials in particular, already have student loans, so they choose to rent."
"Also, a lot of times people want to have a selection of jewelry, so it's easier to rent even people who do have extra money to spend on diamonds," Zaun says. "They might only have a few pieces of diamond jewelry in their collection and don't always want to wear the same pieces to every event. That's where our business comes in."
On the lower end of the jewelry rental spectrum is
, where the product maxes out at around $200 in retail value. (Think of this site as the trendier, younger sibling to Adorn.)
For a monthly fee of $19, members get a curated box of three pieces of designer jewelry every 30 days and the option to borrow, buy or swap that jewelry. The company features more than 30 on-trend fashion jewelry designers including
House of Harlow
"This is an awesome gift to give to your daughter or mom," says Chanel Li, director of growth for Rocksbox. "Each member gets a personal stylist and can tell their stylist what type of jewelry they're looking for whether it's pieces to wear every single day to work or for special occasions. We have members who will say, 'I'm going to a wedding next month' and will send us the picture of the dress they'll be wearing and our stylist will pick jewelry to match it."
The company was founded in 2012 by CEO Meaghan Rose, who had been renting jewelry from her own collection to friends and found it made for a great business.
The company has the biggest following among the 25- to 35-year-old crowd, but also attracts users in the 50- to 60-year-old range.
"For $19 you get to wear so many pieces of jewelry without having to commit. It just makes so much sense financially," Li says.
Other notable players in the jewelry rental market include
and, for men, the monthly luxury watch rental company
Written by Mia Taylor for MainStreet