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Komèsyal bijou lò rekipere nan Lachin, men Platinum kite sou etajè a

LONDON (Reuters) - Lavant bijou an lò nan mache nimewo en Lachin yo finalman reprann apre plizyè ane nan bès, men konsomatè yo toujou evite platinum.

Lavant bijou Chinwa yo se yon eleman kle nan demann mondyal pou tou de lò fizik ak platinum, kontablite pou 14 pousan ak 16 pousan nan konsomasyon respektivman. Depi pik nan 2013, tou de te tonbe anviwon yon tyè.

Analis ak bijou fè konnen yon mank de konfyans nan platinum, osi byen ke pri ki pi wo nan echanj moso platinum pou lajan kach, fè li yon magazen valè mwens atiran pou achtè ki pi gran yo.

Pandan se tan-konsyan mòd-konsomatè jèn yo favorize pi ba lò pite pou mete jou-a-jou.

"Chinwa tradisyonèlman prefere lò," te di Madan Wang, yon asosye lavant nan santral Beijing nan Caibai Jewelry, ki gen magazen atravè rejyon nò Lachin nan, e ki te refize bay premye non li.

"Lavant lò yo pi bon pase platinum paske li se yon lajan difisil ki ka chanje an lajan kach nenpòt ki lè, si gen yon ijans." Dapre done World Gold Council, lavant bijou lò Chinwa yo te monte 7 pousan nan premye sezon an, li te monte an 2017 apre twa ane bès ki te koze pa yon chanjman nan depans konsomatè yo nan lòt zòn tankou vwayaj etranje, epi kòm demann machandiz liks yo te cheche. nan fè fas a yon deblozay sou grèf.

Premye rapò sijere acha Chinwa platinum bijou te tonbe nan yon degre menm jan an nan premye sezon an, apre yo fin pwolonje yon kouri nan bès anyèl nan yon katriyèm ane ane pase.

reut.rs/2L9qU4n Konsomatè Chinwa yo, patikilyèman nan zòn riral yo, pa gen gwo afilyasyon kiltirèl ak platinum ke yo genyen ak lò.

"Botik yo pa fè piblisite platinum ase," te di Mesye Hu, ki jere yon lòt magazen bijou Caibai nan katye kapital la, epi ki te refize bay premye non l 'yo. "Lavant pwodwi platinum te itilize yo dwe pi bon de oswa twa ane de sa." Platinum vann an detay nan yon pri ki pi ba pase lò pi bon kalite, sa ki fè li atire pi piti achtè ki gen mwens revni jetab.

Men, analis yo di ke konsomatè yo tou favorize lò 18-kara, ak yon preferans kiltirèl pou metal lò sou blan pèsiste.

Nan yon prezantasyon pou London Platinum Semèn nan mwa me, Platinum Guild International atribiye pi ba demann Chinwa platinum bijou nan yon preponderans nan moso demode nan boutik.

Jewelers Chinwa admèt surpand envantè a se yon pwoblèm.

"Se yon tèt fè mal," Mr Hu te di. "Nou pa planifye pou remodel li. Nou pral jis kontinye vann li, oswa nou pral kite li nan depo." Retravay platinum, yon metal notwa difisil, se yon pwosesis ki pi difisil pou bijouye pase renovasyon lò ki pi fleksib, yon pwoblèm pou moun ki achte moso kòm yon magazen ki gen valè.

Jewelers chaje yon frè atizan konn fè pou chanje ansyen pwodwi platinum pou nouvo nan 32 Yuan pou chak gram, konpare ak 18 Yuan pou lò.

Sa fè li pi difisil pou konsomatè yo rekonpanse pri orijinal la nan yon moso platinum - yon gwo pwoblèm pou moun ki wè bijou kòm yon sous lajan kach pare.

"Konsomatè yo ka pran yon ansyen moso (platinum) tounen nan komès pou yon nouvo moso (oswa) pou lajan kach, men gaye òf-mande a se 3-5 pousan, konpare ak lò nan alantou 1 pousan," GFMS analis Samson Li te di.

Li prevwa yon gout pi lwen nan lavant bijou platinum ane sa a, men li di foto a pa nesesèman pi woz pou lò, malgre ogmantasyon premye trimès li yo, akòz ensètitid sou kwasans ekonomik Chinwa.

Komèsyal bijou lò rekipere nan Lachin, men Platinum kite sou etajè a 1

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