Ukuqokelela ubucwebe beCostume ukusuka kwi-1950s

Inkqubo yokwenziwa kwegolide yaphuhliswa nguNehemiah Dodge kwiworkshop yakhe eProvidence, eRhode Island. Njengoko inkqubo yokufakwa kwegolide ngeentsimbi ezingaxabisekanga yacokiswa ngokuhamba kwexesha, ukuveliswa kobuninzi bezacholo zesinxibo ngoku kwakunokwenzeka. Awona maziko aphambili emveliso aquka iNewark, eNew Jersey; eAttleboro, Massachusetts; Providence, Rhode Island, naseNew York. ICalifornia yaba liziko eliphambili lemveliso ngasekupheleni kweminyaka yee-1930.

UkuDodobala Okukhulu kubangele ukuncitshiswa kokwenziwa kwezacholo ezintle. Abaqulunqi bezobucwebe ezintle bafumana umsebenzi kunye nabavelisi beengubo zokugqoka, ngaloo ndlela kubangele ukwanda komgangatho kunye noyilo lweengcezu. Ngexesha leMfazwe Yehlabathi II abavelisi bezacholo banikwa uluhlu lwesinyithi olwalungasavunyelwa ukuba lusetyenziswe njengoko kwakufuneka iintsimbi ezininzi kwimizamo yemfazwe. Izacholo zempahla zenziwa ngoko ngeemveliso ezahlukeneyo ezibandakanya amaplanga, iiplastiki, kunye nepasta.

Iziganeko ezibini zenzeke ngexesha le-1950s eyaphembelela ngokufanelekileyo imarike yobucwebe bempahla. Kwi-1955 kwaye ijaji ye-ad yagweba ubucwebe beempahla "yayingumsebenzi wobugcisa." Ngesi sigwebo, iinkampani zaqala ukusebenzisa iisimboli ezinamalungelo okukopisha ukukhusela amaqhekeza azo. Ngoku ukuba iinkampani ziphawule iziqwenga zabo kwaba lula kubaqokeleli ukuchonga umenzi kunye nexesha apho isiqwenga saveliswa.

Isiganeko sesibini esenzeka phakathi koo-1950 yayiluphuhliso lwenkqubo ekhethekileyo eyayibandakanya ukugquma iirhinestones. Ukwaleka kwanika iirhinestones ukugqiba okuqaqambileyo okubizwa ngokuba yi "aurora borealis." Abaqulunqi abathathu abakhulu bezacholo ze-1950s Eisenberg Eisenberg Jewelry, Inc. yasekwa ngokusesikweni ngo-1940, ivelisa izacholo zesinxibo kuphela. Yayivelisa iimpahla zabasetyhini ukusuka ekuqaleni kweminyaka yoo-1900. Ubucwebe ekuqaleni benzelwe ukulungelelanisa kunye nomgca wempahla yabasetyhini. Nangona kunjalo, ubucwebe obudalwe yiNkampani ye-Eisenberg babukumgangatho ophezulu kangangokuba abathengi bafuna ubucwebe endaweni yempahla ebijongwe ukuba inxibe. Ubucwebe be-Eisenberg bunamanqaku amaninzi, nangona kwiminyaka ye-1958-1970 ezininzi iziqwenga azizange zimakishwe. Phakathi kowe-1949 nowe-1958, la matye anqabileyo ayephawulwe ngamagama athi Eisenberg Ice ngoonobumba abakhulu.

I-Kramer Kramer Jewelry Creations yayiyinkampani eyasekwa ngexesha leMfazwe Yehlabathi II kwaye yayisebenza eNew York. Iziqwenga ezenziwe ngeli xesha zaziphawulwe "Kramer," "Kramer N.Y.," okanye "Kramer yaseNew York." Ngeminyaka yoo-1950 uKramer waqeshwa ukuba ayile kwaye avelise ubucwebe bempahla yeChristian Dior. Iziqwenga ezenzelwe iDior zaziphawulwe "Christian Dior nguKramer," "Dior nguKramer," okanye "Kramer for Dior." Iifavorite motifs zobucwebe beKramer zibandakanya iintyatyambo, ngakumbi iintyatyambo ezijongeka njengeorganic ezenziwe nge-enamel enemibala okanye iipetali ezikhazimlisiweyo kunye namagqabi.

UNapier Napier waziwa ngobucwebe bempahla kwiminyaka yoo-1920. Ngasekupheleni koo-1940 ukuya kutsho ngoo-1950 iNapier yayidume ngeebrotshi zayo zegolide ezimileyo kunye nezacholo zomqala ezenziwe ngeerhinestones ezicacileyo nezinemibala, kunye noyilo olungqindilili lwamakhubalo kunye nezacholo. Inkampani yaseNapier isebenzise igama elithi "Napier" elivalelwe phakathi koxande. Emva kokuthengiswa kweNkampani yaseNapier ngo-1999 uphawu lwentengiso lwaseNapier lwabhalwa kwiscript.

Isinxibo-Izacholo ezinxibelelanisa iifashoni zabasetyhini ngeminyaka yoo-1950 zaba zezabasetyhini. Ukuqhubela phambili kwiilaphu kwavumela ukuba iimpahla zigqitywe ngaphandle kwesidingo sentsimbi, ukubonelela abafazi ukubukeka okucocekileyo okutsha. Ubucwebe bathatha inkangeleko entsha ukuncoma izitayile zempahla entsha. Ubucwebe beempahla ezenziwe ngeli xesha lathatha ubungakanani obukhulu. Amanye amacici ayemakhulu kangangokuba umshicileli wabachaza njenge "muffs indlebe." Iiperile ezinkulu kunye neentyantyambo zeentyatyambo zazithandwa yayizintsimbi zomqala ezinamaso, izacholo ezininzi zokuma, kunye namacici amagxa.

Isishwankathelo Izacholo zeCostume eziveliswe ngeminyaka yoo-1950 zaphenjelelwa ziziganeko zoqoqosho nehlabathi ezithintela izixhobo zokuvelisa izinto kwaye zakhuthaza abayili bezacholo ezintle ukuba bajike ekuyileni izacholo zesinxibo. Ayizizo zonke izacholo zesinxibo eziphawulweyo okanye ezisayiniweyo kwaye nakwinkampani kukho amaxesha apho iziqwenga zaziphawulwe kwaye ngamanye amaxesha iziqwenga zingaphawulwanga. Ngamanye amaxesha inkampani iya kutshintsha amanqaku.

Isinxibo ngeli xesha sikhaliphile. Iimpawu zezilwanyana kunye neentyatyambo zazidumile. Ubucwebe obunemixholo yaseNtshona nabo babusiba sefashonini njengoko uRoy Rogers kunye noGene Autry babepakisha iithiyetha bhanyabhanya.