Kendra Scott ntiav cov neeg ua lag luam los tshawb nrhiav muag: Cov peev txheej

(Reuters) - Kendra Scott, LLC tab tom ua haujlwm nrog kev nqis peev rau hauv txhab nyiaj los ua kev muag khoom ntawm lub tuam txhab khoom siv uas nws cia siab tias yuav muaj nqis txog li $ 1 nphom, cov peev txheej paub txog qhov xwm txheej tau hais rau hnub Tuesday. Ib daim duab rau tus nqi yuav yog qhov ua tau zoo tshaj plaws rau cov tuam txhab eponymous tus tsim, uas tau pib lub tuam txhab xyoo 2002 tsim cov hniav nyiaj hniav kub tawm ntawm nws chav pw. Austin, Texas-based Kendra Scott, uas ua haujlwm nrog peev nyiaj hauv tuam txhab nyiaj Jefferies LLC ntawm kev muag khoom, cia siab tias yuav ua tiav cov nyiaj tau los ua ntej paj paj, se, thiab kev txo nqi (EBITDA) xyoo tom ntej ntawm thaj tsam $ 70 txog $ 60 lab, cov peev txheej tau hais. Cov peev txheej tau thov kom tsis txhob muaj npe vim tias cov txheej txheem tseem tsis pub lwm tus paub. Kendra Scott tsis tau teb tam sim ntawd rau kev thov tawm tswv yim. Jefferies tsis kam tawm tswv yim. Kendra Scott muag cov hniav nyiaj hniav kub uas suav nrog saw caj dab, qhwv ntsej, nplhaib thiab ntxim nyiam, uas yog qhov txawv ntawm lawv cov duab kev cai thiab cov pob zeb ntuj. Cov neeg siv khoom kuj tuaj yeem kho qhov loj, muaj yeeb yuj cov hniav nyiaj hniav kub ntawm nws cov Xim Bars hauv cov khw muag khoom thiab hauv online, qhov chaw lawv tuaj yeem xaiv lub pob zeb, hlau thiab cov duab raws li lawv nyiam. Kendra Scott, uas tau qhib nws thawj qhov rooj muag khoom hauv Austin, Texas hauv xyoo 2010, tam sim no muaj khw muag khoom thoob plaws Tebchaws Meskas, suav nrog hauv Alabama, Arizona, Florida, Maryland thiab Pennsylvania. Nws muag nws cov hniav nyiaj hniav kub thiab cov khoom siv hauv khw muag khoom uas suav nrog Nordstrom Inc. (JWN.N) thiab Bloomingdales. Scotts cov hniav nyiaj hniav kub, feem ntau yog tus nqi qis dua $ 100, tau hnav los ntawm cov neeg nto moo xws li Sofia Vergara thiab Mindy Kaling thiab tau nthuav tawm ntawm txoj kev khiav los ntawm tus tsim qauv Oscar de la Renta. Lub tuam txhab tau tsim kom muaj kev sib raug zoo xov xwm platform, ib qho kev ntsuas tseem ceeb ntxiv rau cov neeg siv khoom lag luam. Nws muaj kwv yees li 454 txhiab tus thwjtim ntawm Instagram. Lub tuam txhab nyiaj txiag online Blue Nile Inc tau hais rau hnub Monday nws tau pom zoo kom muab tus kheej los ntawm pawg neeg ua lag luam uas suav nrog Bain Capital Private Equity thiab Bow Street LLC rau txog $ 500 lab nyiaj ntsuab.