Izindlela Ezingu-10 Zokubukeka Unesitayela Ebucwebeni Bakho Besiliva

UNeal Goldberg ungena esikhundleni sikaBetsy Burton, owehla esikhundleni sakhe sokuphatha nesebhodi kodwa uzoqhubeka njengomeluleki iminyaka emibili, kusho inkampani ngoLwesine.

U-Burton ube yi-CEO ye-Zale kusukela ngo-Feb. 2006. Ungene esikhundleni sikaMary Forte.

UGoldberg, 48, umakadebona wezitolo oke wasebenzela iMacy's Inc ( M.N), Victoria's Secret LTD.N kanye neGap Inc ( GPS.N ), usejoyine ibhodi yeZale. IZale inezitolo zobucwebe eziyi-2,200 e-United States, Canada nasePuerto Rico.

Okuhlangenwe nakho kukaGoldberg kufanele kube kuhle kuZale, ezama ukuthuthukisa ukuthengiswa kwayo okuyisisekelo, kusho uMarc Bettinger, umhlaziyi okhethekile wezokudayisa neStanford Group Co. Ukufeza lokho, i-Zale ithengise i-Bailey Banks yayo ephezulu & I-Biddle chain ekuqaleni kwalo nyaka eya ku-Finlay Enterprises Inc FNLY.O.

"(I-Zale) ihlonze amasu amaningi aphezulu maqondana nekhasimende, umkhiqizo kanye nembuyiselo yemali," kusho isitatimende sikaGoldberg.

"Ngingalindela ukubuyekeza lawa masu ukuze ngithuthukiswe ukuze sifinyelele amandla ethu aphelele." UBettinger uthe ukusebenza kukaBurton njenge-CEO cishe kuzokhumbuleka kahle ngokuletha isikhulu esisha sezimali, esidayisa iBailey Banks. & I-Biddle, futhi iqondisa i-Zale ekuguqukeni kwayo emuva kumthengisi omkhulu wobucwebe bedayimane ukuya e-America esezingeni eliphakathi.

U-Burton waqala ukuba yi-CEO ye-Zale okwesikhashana ngemva kokusula kukaMary Forte, owazama ukuheha amakhasimende asezingeni eliphezulu ngokuthengisa ubucwebe begolide nesiliva obusemfashinini obungama-karat angu-14. Isikhathi samaholidi sango-2006 asizange sibe mnandi nakuZale.

Umenzi wobucwebe wayenentengiso ebuthakathaka ngenxa yezinyathelo ezingalungile zokuthengisa, uBurton ayethe uzokushintsha ngokubuyekeza isu lenkampani lentengo kanye nenkonzo yamakhasimende, futhi anikeze amandla ezitolo zayo ezinenxanxathela yezitolo. Ubememezele nezinhlelo zokuvala izitolo ezingazuzisi.

Ngaphansi kobuholi bukaBurton, inkampani yanyakazisa ithimba layo labaphathi, yasika ezinye izikhundla zomongameli womkhiqizo ukuze kuthuthukiswe ukusebenza.

Kepha umnyombo wayo, ibhizinisi lobucwebe eliphakathi nendawo lisalokhu liyinselelo kuZale njengoba abathengi bebhekene nokukhuphuka kwamanani kaphethiloli nokudla, ukwehla kwezindlu kanye nokushoda kwezikweletu.

Futhi njengochungechunge lwezimbangi u-Kay Jewelers, ophethwe yi-Signet Group Plc SIG.L yaseBrithani, i-Zale ibhekene nokuncintisana ekugcineni njengezaphulelo ezifana ne-Wal-Mart Stores Inc ( WMT.N ), Target Corp ( TGT.N ) kanye ne-Costco Wholesale Corp. COST.O ) thengisa ubucwebe obengeziwe.

Khona manjalo, abanye abathengi basuke bethenga ezitolo ezisezingeni eliphezulu njengaseTiffany & Co ( TIF.N ), Bulgari SpA BULG.MI kanye noVan Cleef & I-Arpels.

NgoNovemba, i-Zale yabika ukulahlekelwa okubanzi kwekota yokuqala futhi yaxwayisa mayelana nesizini ebalulekile yokuthengisa ngamaholide.

"Ngokuncintisana kufanele bazame ukuthola indlela yokuzihlukanisa, noma ngabe bathengisa noma inhlanganisela yesevisi yamakhasimende kanye nempahla," kusho uBettinger. "Basemakethe ephakathi, lokho kulungile, kodwa kufanele baqaphele ukuthi i-Wal-Mart ne-Target abaqali ukuhlehlisa isabelo sabo." IChildren's Place ithe isikhulu sayo sesikhashana uChuck Crovitz uzokwengamela ithimba labaphathi bayo kuze kube isho ozongena esikhundleni sikaGoldberg unomphela.

Amasheya ale nkampani ehle cishe ngamaphesenti angama-60 kulo nyaka njengoba iNhloko yayo uMnuz Ezra Dabah esule esikhundleni ngoSepthemba kwathi abacwaningi mabhuku bezimali basula. I-Children's Place nayo ithe ngo-Okthoba izocubungula amaqhinga angasetshenziswa.

Amasheya e-Zale ehle ngamaphesenti angu-2.2 afika ku-$16.22 e-New York Stock Exchange, kanti amasheya e-Children's Place ayehle ngamaphesenti angu-2 afika ku-$27.00, womabili engasebenzi ngaphansi kwe-Standard. & I-Poor's Retail Index .RLX, eyehle ngamaphesenti angu-0.9.