ʻO Jennifer Fisher e pili ana i ke ʻano o ka holomua ʻana i ka ʻoihana waiwai

Ma ke ʻano he haumāna ma ke Kulanui o Kaleponi Hema, kahi āna i aʻo ai i ke kālepa ʻoihana, ua hoʻohauʻoli ʻia ʻo ia e ka honua o ke ʻano ma hope o ke komo ʻana ma LA Style a me Detour magazines. "Ua manaʻo wau makemake wau e hana ma ka ʻaoʻao hoʻolaha o ka paʻi ʻana, a e ʻike au i ka hele ʻana o nā lole lole," wahi āna. I ka ʻike ʻana aia ʻo ia ma ka "ʻaoʻao hewa," hoʻomaka ʻo ia i kāna ʻoihana ma ke ʻano he stylist i hoʻokumu ʻia ma Los Angeles. Ua loaʻa iā ia ke aloha a neʻe i New York, me ka manaʻo e hoʻomaka i kahi ʻohana. He hana paʻakikī kēia. Ma hope o ʻelua hāʻule ʻana ma o ka surrogate, a me ka mālama IVF nona iho, ua hānau ʻo ia i kāna keiki ʻo Shane.

"He kumu no kēia moʻolelo lōʻihi," wehewehe ʻo ia i loko o kāna lumi hōʻikeʻike ma 5th Avenue. "I ka hānau ʻana o kaʻu keiki, ke ʻimi nei au i kahi mea maikaʻi loa e hōʻike iā ia." Ma hope o kēlā ʻano pilikia nui, ua koi ʻo Fisher i kāna mea i makemake ai. ʻO ka mea kaumaha, ʻo nā ʻāpana wale nō i loaʻa iā ia he mau mea nani a liʻiliʻi i kūpono ʻole i kona ʻano, a i ʻole e hōʻike ana i kona makemake e hoʻohanohano i kāna keiki. "No laila, ua hoʻopau wau i ka hana ʻana i kēia lei koʻikoʻi ʻīlio ʻīlio aʻu i ʻaʻahu ai ma ke kaula gula kaumaha loa," wahi āna. "Ua hana wau no ka mea makemake au i kahi mea ʻokoʻa; makemake au i kona inoa piha, ʻaʻohe mea nāna e hoʻolālā i nā mea e like me kēia i kēlā manawa." E like me ia, ua ʻike ʻo ia aia kahi niche pono e hoʻopiha ʻia, a ua hānau ʻia kahi ʻoihana. ʻO kaʻoiaʻiʻo, ua hoʻokau ʻo Fisher i kahi kaula me nā mea kūʻai aku e ʻimi nei i nā ʻāpana wiwo ʻole, nui, a ʻaʻole like me nā mea kūʻai akamai i laha ʻia i ka mākeke lole.

"Manaʻo wau ua ʻike ʻia mākou no nā kāhiko lole ʻōlelo maʻamau, akā he ʻokoʻa kona ikaika. ʻAe, nā ʻāpana waiwai ikaika, "i wehewehe ai ʻo ia. "Ma ka pae maikaʻi, ʻike ʻia mākou no ka hana maʻamau. ʻO kaʻu mau ʻāpana a pau he ʻano liʻiliʻi iā lākou-ʻaʻole lākou palupalu loa. ʻO nā hōʻailona ʻīlio, nā puʻupuʻu, nā ʻili a me nā kaulahao paha, ʻo nā hoʻolālā āpau a Fisher e hoʻokomo i kahi kiʻi kiʻi, lawe-me-koʻikoʻi. Akā ʻo ka mea ʻoi aku ka maikaʻi o ke ʻano o kāna hana ʻana i kāna hui-mahele ʻana i kāna mau moʻohelu kūʻai nui ma Barney's New York a me Net-A-Porter, kahi i kūʻai aku ai ʻo ia i kāna mau ʻāpana keleawe aahu, mai kāna mea i hoʻokaʻawale ʻia, nā mea hoʻonaninani maikaʻi, āna e kūʻai aku ai ma o ia. kahua e-commerce a me ka lumi hōʻikeʻike ma New York.

"Manaʻo wau iā lākou ma ke ʻano he ʻoihana ʻelua," wehewehe ʻo ia. "Ua hele mai ka hōʻiliʻili keleawe i ka wā o ke kaʻe. Ua makemake nā mea hoʻoponopono [Magazine] i nā mea nani no nā moʻolelo, a ke hoʻolilo nei au i $10,000 ma kēia mau kūpeʻe lima a me nā pulima. No laila, hoʻomaka mākou e hoʻolei i ke keleawe a hoʻoliʻi iā ia e like me ke gula. Hoʻomaka koke mākou i ka loaʻa ʻana o kēia hoʻonohonoho hoʻoponopono āpau. aia kāna ʻoihana me kāna laina nani maikaʻi loa-ʻo ka mea nui loa, kāna mau hiʻohiʻona. E like me kāna i wehewehe ai:

"ʻO ke kī ma hope o kā mākou mea nani nani ʻo ia ka hāʻawi ʻana i nā mea kūʻai aku i kahi mea ʻaʻohe mea ʻē aʻe. Hiki iā mākou ke hana i ke gula keʻokeʻo, rose a melemele paha; 18K a i ʻole 14K; nā kaulahao like ʻole o nā lōʻihi like ʻole; nā leka daimana a i ʻole nā ​​lā daimana; hiki iā ʻoe ke kahakaha. ʻAʻohe mea makemake i ka mea like. A me kā mākou mea hoʻohiwahiwa, ke kūʻai aku ka mea kūʻai aku i hoʻokahi, hoʻopaʻa ʻia lākou a hoʻomau i ke kūʻai ʻana iā lākou." Ma ka mālama ʻana i kāna hōʻiliʻili nani i loko o ka hale, ʻo ia hoʻi, hiki iā Fisher ke hoʻoponopono i kāna mau palena, a hoʻomaikaʻi hou aku iā ia. hoʻokomo kālā. ʻAʻole hiki i nā hale kūʻai ʻoihana ke kūʻai pololei i nā ʻāpana maikaʻi, makemake lākou e kūʻai iā lākou ma ka hoʻouna ʻana, no ka mea ʻaʻole lākou makemake e lawe i ka pilikia o ke kūʻai ʻana i kahi huahana kiʻekiʻe. Eia naʻe, ʻoi aku ko lākou makemake e kūʻai aku i nā mea kūʻai lole ʻoi aku ka liʻiliʻi, e hōʻike ana iā lākou i kā lākou kumu kūʻai kūpaʻa, a me ka hoʻonui ʻana i ka ʻike brand. "Ke hana nei au iaʻu iho i kahi lawelawe maikaʻi loa ma ka hoʻokumu ʻana i kēia ʻano ʻoihana ikaika loa mai ka hoʻomaka ʻana," wahi a Fisher.

Me kēia i ka noʻonoʻo, kūpono wale nō e hoʻolauleʻa ʻo Fisher i nā makahiki 10 me kahi laina nani. Hoʻopili ʻia me nā apo hōʻailona a me nā lei i hana ʻia me ke gula 18K a me ka enamel me nā kaha kiʻi o nā nahesa, nā pua a me nā hekili, ʻo kēia hōʻiliʻili makahiki e hōʻailona ana i ka manawa mua i hoʻohana ai ʻo Fisher i ke kala i kāna mau hoʻolālā, āna i manaʻo ai e kūkulu me nā ʻāpana kala hoʻokahi. "ʻAe, ke hoʻolauna nei mākou i kahi ʻano hou, akā mālama pū ia i kaʻu waihona mea kūʻai aku i loaʻa, e ʻōlelo, koʻu lei, a makemake e hoʻohui i kahi lei mai ka hōʻiliʻili enamel no ke kala," wahi āna.

A ʻoiai he ʻokoʻa iki paha ia i kāna mea i hana ai i ka wā ma mua, ʻo ka hōʻiliʻili e hānai maoli i ka DNA o ka brand. I kēia mau lā, me ke ʻano i hoʻopiha ʻia me ka hana ʻana i nā ʻano hou i nā manawa a pau, ua hoʻoikaika ʻo Fisher i ka hahai ʻana i kona ʻano, a me ka hoʻolālā ʻana i nā mea nani e kūpono i nā pono o kāna mau mea kūʻai aku, ʻo ia hoʻi nā wahine e like me ia. "ʻO wau kaʻu mea kūʻai maikaʻi loa-he wahine manuahi i ʻike i kāna makemake," wahi āna. "ʻO ia ka mea a mākou e kūʻai aku ai i kēlā me kēia lā: ʻo nā wahine e ʻike i kā lākou makemake, kūʻai mai, a hana me ka ʻae ʻole ʻia." Inā e nānā kekahi i nā poʻe kiʻi kiʻi e like me Miuccia Prada Ralph Lauren, a me Diane von Furstenberg, ʻaʻole paʻakikī ke ʻike i ke ʻano o kā lākou hōʻiliʻili ʻana i ko lākou ʻano nohona-inā paha he Italian sophisticate, preppy cowboy, a glamorous globetrotter. Hōʻike lākou i ka pili ʻana i ka ʻike ʻokoʻa ka mea e pono ai ka lanakila maoli i loko o kahi ʻoihana paʻa loa. A inā ʻo ka manawa ke ana ʻoiaʻiʻo o ka kūleʻa, aia ʻo Fisher i kāna ala e hui pū ai i kēlā pantheon hanohano.

"Hoʻolālā wau noʻu iho, a ke manaʻo nei au e hui pū kekahi wahine me ia," wahi āna. "I kekahi manawa hana lākou, a i kekahi manawa ʻaʻole lākou. Ua hoʻomaka wau i kaʻu ʻoihana ma ke ʻano he mea kūʻai maikaʻi loa au, a pēlā wau e hoʻomau ai.